The Gold Rush of Impact Investing – Just yet?

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It is amazing to note how many times we are hearing about “Social Enterprises”, “Impact Investments” …nowadays. There is, or at least seems to be, a lot of buzz around money chasing Impact Startups. In fact, an article on VCCricle here talks of how the money has gone from $4bn to $12bn in just recent time.

Is this like the ‘Tech Gold Rush of 2000’, where regular companies just created their websites and became “tech companies”?

We are excited about this and believe it will have a multiplier impact on the entire start-up ecosystem.

Some specific points we thought are exciting:

The availability of funds will help potential social entrepreneurs sitting on the fence, decide easily. We have met great entrepreneurs – well educated, good experience, big vision who will jump into the fray to solve real problems of the world.
There is a scare of the a-la-‘Tech Gold Rush of 2000’, where regular companies just created their websites and became “tech companies”. Likewise, we will see a lot of companies trying to sneak into the “Impact” definition to benefit from the gold rush. Frankly, we aren’t complaining a lot for this. As long as investors carry on their due diligence & invest on the merit of business & are not losing money – at least it will be another good business supported. Impact ho jayega.
Definitions of ‘Impact’ will get wider. Everyone who is in this space has probably sat through at least 5 debates on “what is Impact”? The jury is still sitting on this. Rather, no one knows who the jury is. And thus, everyone has their own definition. There have been attempts by bodies like GIIN and the upcoming the Impact Investor Council; but there is no consensus yet. Again, we aren’t complaining. We are glad that people get to have their own definition and work as they please. That said, with more money chasing the startups – the better startups that conform to the stricter definitions will get costlier. And then, the definition will start getting looser at the peripheries. For eg.
Providing Jobs to Below Poverty Line –> Providing Jobs to those educated till 10th –> Providing better jobs to under-employed –> Simply Providing Jobs

A lot of ecosystem parts will fall in place too. More people like Intelecap and Ennovent supporting fund raising & consulting social enterprises. More people helping with the market reach. More debt. More govt support.
Challenge for most investors is the balance between impact and fair market returns. The problem is that most investors use impact as the screening criteria and do not usually give due weightage like they would give to the financials of the business in their evaluation. If the company is profit focused – IPOs etc can be potential exits. But, if they do give weightage to impact criterias – and even if company grows on impact – who will drive the eventual exit? It is not like there are companies acquiring for Impact anyways. We do have more thoughts on this subject & have captured them in our blog here.
On NGOs…

NGO decline will be there, or rather NGOs will end up focusing only on non-revenue based activities. Any NGO which is into generating revenues will start moving towards being a social enterprise. Or, they will separate the social enterprise part from the pure social support part and park them in two separate entities. The pure social part will run based on donor funding.
Similarly, the social enterprises, as they run now…will spin off their non-profitable ecosystem development activities into a separate NGO and try to dip into donor money for those components. The donors can judge it in two ways – (a) a loss centre to do the dirty work for a profitable business that others are benefiting from. (b) an efficient run NGO working hand in hand with a sustainable business.

Lets see how this evolves.

Meanwhile, this report by GIZ is a good reference for impact based startups too. Gives a nice list of current landscape, sources of funding, etc.

——————-

For their inputs, I specially thank Digbijoy Shukla who is with Ennovent & who I like to call The Social Guy in Delhi; and Jamuna Verghese who is Advisor for Inclusive Markets at PwC. Also, for the records – I must let you know that they did disagree with us on a few points above. So, we should point out that you should not feel that these are necessarily their viewpoints too and you are not allowed to pester them later assuming so.

Also, both of them did warn me that there is no conclusion in this article & I am sure it bothers you too. We take this freedom as we continue to think that the blog is a way for us to park our random thoughts. Thanks for bearing with us.
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