“Competition in business is a blessing, for, without it, we wouldn’t be motivated to improve.” – Nabil N Jamal It’s not very easy to believe that competition is good for business. If taken in the right stride, it drives innovation, inspires you to stay determined and builds team spirit. Not just that, competition can also prove to be profitable as … Read More
Resolutions that will drive your startup this 2018
It’s a new year and there are new opportunities on the horizon. At least that’s how it felt a month ago. Over the course of the last month, we have not joined the gym, not started eating healthy, and still have those nasty habits we vowed to break come January 1, 2018. But as we move past the opening month … Read More
Convertible Notes: A Simpler Form of Fundraising
Fundraising for startups in India can be a cumbersome and tedious process. From haggling over an accurate valuation for a startup that is still building its product to having to procure a valuation certificate and a string of board and shareholders’ resolutions; the entire process can sometimes leave you needing a break even before your business can start up! I … Read More
10 Content Marketing Growth Hacks for Indian Startups
“Content Marketing is a commitment, not a campaign,” said Jon Buscall, Head of Moondog Marketing, and we all know how tough commitment can be. Content Marketing is often the last thing to be done and it has to be done right if you want to reach out to your customers in a meaningful way. Our hub in Koramangala recently hosted … Read More